The
Missouri RV Dealers Association (MRVDA) recently
announced that RH Power & Associates, Inc., of
Albuquerque, New Mexico has been retained as advertising
agency of record for the RV dealer association. Known as
one of the premier advertising agencies in the RV
industry, RH Power will perform various marketing
activities and public relations projects in conjunction
with the association directors to increase membership
and provide enhanced services to dealer and associate
members. “We’re extremely excited to have RH Power on
our team” stated Scott Marrs, Executive Director of the
association. “They bring a wealth of RV industry
knowledge and understanding to the table and we feel
they’ll be invaluable to our efforts as we grow and move
forward.”
In an initial project, the RH Power
team has just completed work on a now corporate logo for
the association. Featuring new font styles, multiple
colors and a custom graphics treatment, the logo will be
formally introduced at the annual state convention set
for October 14th – 16th at the Grand Plaza Hotel in
Branson, Missouri. There, the dealers will also be
treated to a newly updated presentational format for the
convention agenda.
Also at the annual state convention, Roger and Sheril
Vergara, managing partners of the agency, will be
presenting educational seminars for the association
members. With an extensive background in successful
retail advertising for RV dealers nationwide developed
through his years of leading the agency, Roger will be
presenting the group with the latest tips and techniques
to improve their dealership advertising and how to home
in on what’s working best in media. Sheril, as a former
Senior Manager at Tom Raper RVs in Richmond, Indiana,
will share her many years of advertising and RV
dealership knowledge to present a seminar on
successfully maximizing efforts to drive internet
traffic, generate quality leads and improving
lead-to-close ratios.
“We’re especially excited for the important new content
these seminars will provide the members” added Trish
Barnhart of MRVDA. “We’re also equally grateful to RH
Power because they have graciously agreed to provide
their extensive services to the association on a pro
bono basis. We’re not a large association, and without
their generosity, we couldn’t have afforded it”. She
added that in return, the association wishes to formally
endorse RH Power & Associates, Inc. to its members and
encourages them to consider the agency in assisting to
grow their own businesses.
RH Power & Associates, Inc. represents many retail
clients in the RV, car and boat industries and welcomes
you to join in the success they have created for others.
To learn more about the ad agency what they can do for your business, simply go to www.rhpower.com and browse their portfolio of work or contact Sheril Vergara at 800-552-1993 for a personal review.
Roger and Sheril Vergara
RH Power & Associates, Inc.
9621
Albuquerque
(505) 761-3150 Cell: (505) 239-4741 Fax: (505) 761-3153